Ruth Abrahams is a creative director and graphic designer specializing in visual strategy and interpretation for museums. She is currently working with clients as a design director, consultant, and graphic designer based in Washington, DC.
Abrahams was director of editorial and graphic design at the Philadelphia Museum of Art (PMA) from 2004–2013, where she led the in-house creative department. Ruth directed graphic design for over 250 exhibitions and installations as well as for signage, way finding, fundraising, membership, marketing, and strategic initiatives. She led the design and implementation of a comprehensive new graphic identity program for the first time in the Museum’s history and a complete rebranding, graphics, and signage program for the Rodin Museum. Prior to the PMA, Ruth was art director at the Isabella Stewart Gardner Museum in Boston, MA.
She focuses on using graphic identity, branding, and design as key tools in institutional communications, strategic positioning, interpretation, and public engagement to better connect mission and experience. She is particularly interested in creating diverse pathways for visitors to engage with art.
Since moving to DC in 2013, Ruth has worked with clients including the Barnes Foundation, The Corcoran, and Hillwood Estate, Museum & Gardens.
Ruth joined ArtTable in 2013. She is currently working on presenting a series of discussions about art in the Washington, DC region. She serves on the membership and communications committees and is the co-chair of ArtTable’s Washington, DC Chapter.